International Sports Executive & Institution Builder
Riyadh, Saudi Arabia
Building Sports Organizations That Can Execute
Sports Governance: From Board Decisions to Delivery
Building the Sports Workforce: Leadership
Skills and Structure
Saudi Arabia and the Changing Global Sports Market
Alwaleed Alkeaid is an international sports executive and institution builder specializing in strategy, governance, workforce and organizational development. He helps sports organizations build the structures, leadership and operating capability needed to turn ambition into results.
Alwaleed brings more than 15 years of experience in sport, spanning executive leadership, board service, entrepreneurship and international federation administration. He is Founder and Managing Director of the Saudi Sports Professionals Network, Secretary General of Yoga Global Federation and an Executive Council Member of the Asian Yogasana Sport Federation, and his previous roles include CEO of the Saudi Boxing Federation and Vice Chairman of the Saudi Gymnastics Federation. That combination of executive and board experience informs his understanding of how organizations make decisions, assign responsibilities and manage delivery.
As a speaker, Alwaleed examines the questions facing sports leaders: does the organization have the capabilities its strategy requires, are responsibilities clear, how should boards and management work together, and what needs to change when organizational growth outpaces the team's capacity to deliver. His work at the Leaders Development Institute and Mahd Academy included contributing to the development and delivery of the Sports Career Fair, national training programmes and leadership education tracks, while through SSPN he brings together sports advisory, workforce intelligence, talent mapping and organizational development.
His principal subjects are building sports organizations that can execute, sports governance, workforce and leadership, alongside specialist perspectives on Saudi Arabia and the GCC including market readiness, institutional priorities and operating requirements. His speaking appearances include Cityscape Global, FutureScape Global and the Stadiums and Sports Innovation Summit, and he is available for keynotes, panels, moderation and executive workshops. Based in Riyadh, he combines international federation experience with a practical focus on the decisions and organizational capabilities behind sports development.





